During the “FIFA Women’s World Cup” in Paris 2019, TRIAD Berlin, in cooperation with the “FIFA World Football Museum presented by FIFA partner Hyundai”, staged the temporary exhibition „The Women’s Game“ at the Jardin Nelson Mandela in Les Halles, Paris.
The exhibition, which ran parallel to the Women’s Football World Cup 2019, covered 150 square metres. The pavilion opposite the FIFA Fan Experience, built especially for the World Cup, thus became a special place of emotions. The temporary FIFA World Football Museum told the story of women’s football as a struggle for acceptance and recognition and showed highlight exhibits from the previous seven World Cups.
Women’s football thus became an experience for a wide variety of target groups, including fans, tourists, passersby, VIPs, business partners and media representatives. The focus of the production iwas the original FIFA Women’s World Cup Trophy.