For the first stores of the US lifestyle brand Stone Fresh in China, TRIAD China is responsible for the entire interior design. Stone Fresh offers its customers healthy and fresh frozen yoghurts, juices, and American-style energy snacks.
The interior design, developed by TRIAD China, is based on an abstract mountain landscape in origami style, which is also part of the brand’s 3D logo. The specially designed furniture, swings, and picnic baskets create an environment in which guests can escape from the hustle and bustle of everyday life. A fresh, playful, and at the same time geometrically clear design language underlines the lightness of the brand character.
The modular design elements can be used individually in future branches and create an unmistakable visual identity with a strong recognition value.