TRIAD Berlin implements digital experience world in Thüringen
Annette Kusche
Communication, PR

Visitors can now experience all of Thüringen digitally in the tourist information area of the Willy-Brandt-Platz in Erfurt. The experience world, “360 Grad – Thüringen Digital Entdecken” (“360 Degrees – Experience Digital Thüringen”), implemented by TRIAD Berlin was inaugurated yesterday in the presence of economics minister Wolfgang Tiefensee. Technical highlights are a KUKA robot and a VR cinema.
Ulf Eberspächer, Creative Director TRIAD Berlin: “Thüringen doesn’t just stand for tradition, scenery, culture, and history, but also for quality of life, connectivity, and digitalization. We have caught this diversity and these purported contradictions in a spatial narrative that inspires.”
© Dominik Saure, Thüringer Tourismus GmbH